News, research and discussion on virtual goods, currencies and economies globally.


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Hamari, J., & Lehdonvirta V. (2010).  Game design as marketing: How Game mechanics create demand for virtual goods. International Journal of Business Science and Applied Management. 5(1), 14-29. Abstract
MacInnes, I., & Hu L. (2007).  Business models and operational issues in the Chinese online game industry. Telematics and Informatics. 24(2), 130 – 144. Abstract
Alves, T R., & Roque L. (2007).  Because Players Pay: The Business Model Influence on MMOG Design. Proceedings of DiGRA 2007: Situated Play. 658-663. Abstract