I added papers published in Electronic Commerce Research journal's special issue "I have an avatar therefore I exist" into the VERN bibliography.

Papers:

Meredith A., Hussain Z., Griffiths M.D. (2009).  Online gaming: a scoping study of massively multi-player online role playing games.  Electronic Commerce Research. 9(1-2), 3 - 26. Link

Bryceson K.P. (2009).  The development of VAG -- a 3D virtual agribusiness environment and strategy game.  Electronic Commerce Research. 9(1-2), 27 - 47. Link

Cagnina M., Poian M. (2009).  Beyond e-business models: the road to virtual worlds.  Electronic Commerce Research. 9(1-2), 49 - 75. Link

Guo Y., Barnes S. (2009).  Virtual item purchase behavior in virtual worlds: an exploratory investigation.  Electronic Commerce Research. 9(1-2), 77 - 96. Link

Lehdonvirta V. (2009).  Virtual Item Sales as a Revenue Model: Identifying Attributes That Drive Purchase Decisions.  Electronic Commerce Research. 9(1-2), 97-113. Link

Goel L., Prokopec S. (2009).  If you build it will they come? -- An empirical investigation of consumer perceptions and strategy in virtual worlds.  Electronic Commerce Research. 9(1-2), 115 - 134. Link

Bourlakis M., Papagiannidis S., Li F. (2009).  Retail spatial evolution: paving the way from traditional to metaverse retailing.  Electronic Commerce Research. 9(1-2), 135 - 148. Link